Your Digital Footprint Is Being Followed!
WHILE many may be concerned about their digital privacy, most are blind to the scope of threats, and digital consumer protection standards that are not yet globally comprehensive.
Digital platforms...
Does Privacy Mean The Same Thing To Different Generations?
IN this era of ceaseless information flows, many of us live our lives in the digital world.
We share information about our achievements, holidays and relationships for friends and strangers...
Marketing — It’s Not Brave. It’s Sensible
IT still boils down to delivering an effective campaign within budget.
Rory Gallery, Chief Strategy Officer of Special New Zealand, an independent marketing agency, is realistic about what the client...
Keep The Young Girls In School
WHEN 23 million young girls drop out of school ever year because they get their periods, and are unaware of how to deal with it, there is a pressing...
Effie Celebrates Advertising And Marketing Excellence
MODERN marketing is a crossover between art, science, and technology.
While individual wizards do exist, most of the best advertisements are a product of interdisciplinary collaboration; industry skills which inherently...
A Happy Space For A Healthy Brain
IN the built-up environment of Singapore’s busy central business district, the incongruous architecture of The Quadrant is a reminder that being different can sometimes serve as a pleasant reflection...
Adapting Your Blueprint To Fit Your Business
DO you really learn from your mistakes? How important is social media to your business’ success? How important is gut feel when developing your business blueprint?
While there’s no fixed...
Coach Your Leadership Back On Track With Neuroscience
A SENIOR executive at a prominent tech company found himself struggling at work.
James Liu (not his real name to protect his privacy) encountered several communication breakdowns that hindered his...
The Hard Art Of Crafting Your Artistic Niche
COLLABORATION is the way forward for small art groups.
This was the general consensus at the recent WED WEB CHAT — Crafting Your Own Niche organised by STORM-ASIA.COM.
The five panellists...
Who Struck Gold?
THE usual admonishment for aspiring elite athletes is to always be a winner as nobody remembers who came in second.
That was shot to bits at the ongoing Paris Olympics...