LET your dreams overtake reality, was the brief, and so Monica Hutama let her imagination run wild in a Ferrari California T.
The third-year graphic design student imagined what it would be like driving the California T through her mind’s eye as part of the #DREAMFERRARI project created by Ferrari Far East.
Monica’s journey involved depicting the billions of neurons firing through the brain as a driver got behind the wheel of this prancing horse.
It left Flavio Manzoni, Ferrari’s Senior Vice President of Design giddy with delight at what the Singapore youth thought of these sought-after cars.
It’s a good way to tap the younger generation for their ideas and from some of these may gallop through inspirations for the next Ferrari. Just remember to compensate the talent well.