IN THE ongoing race for share of pie in the sky, Singapore Airlines has unveiled its latest slew of cabin products.
To be loaded on board the latest Airbus A380 aircraft, the sweeping changes include new looks for all cabins, new dining items, and the introduction of myKrisWorld.
More Cabin Space
The new cabin is built around the theme “Space made personal, experience the difference”. A mouthful that doesn’t inspire enough to fire the imagination.
To the airline’s credit, the cabin products are of a quality that will help it stay among the top tier of the industry.
The new kit will be installed in 19 SIA A380s, to a tune of US$850 million, and will take off from next month in five new aircraft. Retrofit work for the 14 existing A380s is expected to be completed by 2020.
The six suites in the upper deck are furnished with a full-flate bed and an adjustable swivel leather chair upholstered by Poltrona Frau.
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Business Class seats go fully flat and is surrounded by a larger black carbon fibre shell than before. The centre divider can be lowered to form double beds, which would be ideal for customers. Within reach are several must-haves for today’s travellers, including USB ports, in-seat power and stowage space.
The Premium Economy cabin has stylish seats and enhanced in-flight entertainment, while the Economy Class cabin has more space.
After four years of work, the various classes showcase elements from different designers and manufacturers. The resulting ensemble doesn’t have a sense of continuity when viewed as a whole, though is attractive on its own.
The food onboard will feature more sustainable ingredients and fresh local produce. This practice will be filtered down from Suites to the rest of the cabins over time.
And while dining in the various cabins, customers can access myKrisWorld, a new in-flight entertainment experience that lets you have a more customised content including personalised playlists.
However, with high-speed inflight WiFi available, you may not be able to enjoy myKrisWorld if the office can reach you!